When discussing client pain points it's always pertinent to have examples in mind to put forward to your client and understand roughly what you are looking to assess at this early stage of the conversation.
While it is imperative that the client provides their own unique pinpoints that speak to their experience, best in class advisers will also have a selection of pain points in their back pocket to suggest to their clients to help keep the conversation going and otherwise assess their current position. Some pain points that we've seen applicable to a wide selection of clients may include:
- Overheads
- Leads Acquisition
- Rent
- Marketing Roi
- Lead Conversion
- Unpaid Back Taxes
- People/Culture Issues
- Cashflow
- Policies
- Systems (e.g. Accounting, Rostering, Payroll)
Should your advisory practice focus on a particular industry, client size or deliverable we suggest that your curate your own selection based on your industry knowledge and put these to your client based on the conversation at hand.